Tweetups are an opportunity to discuss anything on your mind - lead the conversation where you want it to go.
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More about the Social Media Club
Atlanta has a thriving social media community and earns its ranking as one of the top digital cities in the country. It’s only natural that we have a strong Social Media Club to deliver programming and shine a spotlight on all the outstanding social media-related activities that take place each month in the metro area. We are more than just USERS, we are the influencers, marketing and public relations professionals, and business people who communicate our thoughts and ideas near and far.
You can also connect with us to stay abreast of the latest happenings:
Facebook
@SMCAtl on Twitter
Social Media Club Atlanta
Panelists:
Andries de Villiers, Senior Vice President, adMarketplace
Matt O'Neill, Media Director, MEC Global
Are you tired of boring panel discussions where long-winded industry experts ramble on about their amazing accomplishments? If so, then you won't want to miss The Most Fun and Amazing Mobile Marketing Panel Discussion in the History of the Universe. In it, some of the most rebellious members of the mobile marketing industry will tell you why it's better to stand out than to blend in, why it's better to zig than it is to zag and why the future of mobile marketing is about fun, new, creative ways to engage prospects and turn them into customers.
This session will touch on: best practices of content licensing, creative use examples of archival and stock footage, budgeting and maximizing production budgets, corporate and small business considerations, and more...
Join Kelley as she shares insight into building a "big E" experience team, which is absolutely necessary to leverage the array of digital technologies we have before us. As channels proliferate and tactics multiply, team structures and dynamics must be fluid, participatory, and creative.
Kelley has has built teams both agency and client-side, for major brands, so you can benefit from her unique perspective and hands-on experience. Don't miss this opportunity to learn from a pro how to create your own Dream Team.
Most web professionals are well-versed in the first lesson in web performance: nobody likes a slow website; faster is always better. However, few realize what a large impact website performance has on the bottom line.
This session will show, using data, how retailers are losing out on over $.5 Trillion /year in revenues because our attention spans are shorter than our page load times.
Travel is inherently social, and Delta’s passengers already love to share their travel moments through Facebook. But there was an opportunity to make sharing those moments seamless and drive more value to both Delta and our social customers through a mobile integration using Facebook’s Open Graph actions. If you are looking to make an impact in Facebook beyond your advertising and publishing strategy, come learn how you Delta went about owning the travel graph and how you can get started on your company’s own Open Graph strategy.
We've all heard the case studies about mobile marketing, but very few speakers provide actionable ideas on how to put mobile marketing to work for the typical business.
Join Jamie Turner, co-author of the #1 best-selling mobile marketing book "Go Mobile," in an engaging and lively presentation designed to help your business set-up, launch and run a mobile marketing campaign. This practical, hands-on presentation will provide you a roadmap on how to grow your business with this amazing new technology.
Questions Answered
So you are already familiar with the “Yellow First Down Line” in football broadcasts. Well, the empowering technology behind that down line is known as Augmented Reality and it is going to change the way that products are marketed and how consumers interact with those products.
Merlin is the world’s most innovative Augmented Reality Company and founder, Margaret Martin, will demonstrate how enterprises are integrating AR into their product and service offerings today.
This session will include: